Journalist and speaker, Carlos Tramontina built a long career at TV Globo and is now exploring new projects. At Globo, he worked for 43 years, contributing to various local and national news programs such as Bom Dia São Paulo, Jornal Nacional, Jornal da Globo, among others.

Why did you become an ambassador for Trata Brasil?

I was born in the countryside of São Paulo, where I grew up and saw the Tietê River in all its splendor. Later, when I moved to São Paulo’s capital, I witnessed the river’s destruction as it passed through large urban centers. I soon realized this wasn’t just happening to the most iconic river in São Paulo state—it was a widespread issue.

From that moment on, I became dedicated to this cause. I even traveled to South Korea to learn about their successful experience in restoring a river and providing clean, treated water to the population. This has been a fight I’ve been committed to for decades, and I won’t give up.

A clean river, basic sanitation, clean water, and treated sewage—all of this means life. And for me, that means everything.